Continuing the trend of summer transparent and cool-toned cooling makeup, the beauty brand Estee Lauder has launched the “Ice Berry Series” inspired by the classic Korean shaved ice dessert Bingsu.
Including the best-selling products Water Bobo Glass Lip Balm and the lasting perfect makeup air cushion foundation SPF45/PA+++, both have launched new limited color selections, and the packaging has been changed to a limited berry color with a glossy gradient design, showing a fresh summer atmosphere.
Endorsed by Korean actress IU, the “Water Bobo Glass Lip Balm” was sold out as soon as it was launched last year. This summer, it launched a new limited color #06 Ice Berry. Just a touch, as if you have tasted berry shaved ice, dyeing your lips with a sweet pink and transparent feeling.
In addition, as the temperature rises, the “Powder Lasting Perfect Locking Air Cushion Powder SPF45/PA+++”, which has always been famous for its oil-resistant and sweat-resistant and long-lasting makeup effects, has added a new limited edition color 1N0 in addition to the classic colors 1W1 and 2C0, so that all skin colors can find the right foundation more accurately.
In anticipation of the upcoming summer vacation, Estee Lauder has specially created the “Powder Lasting Ice Fun Color Café” to tour Taiwan from now on. The first stop is Shin Kong Mitsukoshi Taipei Xinyi New World A11 Hall. In addition to experiencing limited new products and the entire series of Powder Lasting Family products on site.
Pay a reservation fee of 500 yuan (can be used to purchase genuine goods on the day of the event) and a professional makeup and hair team will tailor-make exquisite makeup, and a professional photographer will take photos as a souvenir. Please contact the store for detailed event information.