If you loved the Italian bob that was popular last summer, we have good news: it’s back, but in a more voluminous, relaxed form.
If your summer vacation goal is to breathe in the fresh air of the Amalfi Coast while sipping an Aperol cocktail, then we have good news. We’ve found the perfect hairstyle to match your aesthetic: the Riviera bob.
If you remember the Italian bob that was popular last year, this is its sister. It has the same sharp curves, but with a more dynamic look. “This evolution of the beloved Italian bob, the natural and voluminous curves are cut just right for a fresh, natural feel while maximizing volume, creating voluminous hair and a luxurious, healthy look,” says hairstylist Tom Smith.
Thanks to stars like Hailee Steinfeld and Isabella Merced, this hairstyle has hit the red carpet. We predict it will be the most refreshing and natural hairstyle of the summer. “This summer, voluminous and natural textures are more popular than ever, thanks in part to the ‘wet hair’ inspiration of the white lotus,” says Smith.
You might be wondering how it differs from the Italian bob we saw last year, and Smith has the answer: “The Italian bob features voluminous, sleek, blow-dried hair with a slight layering. The Riviera bob is slightly messy and casual, and is this summer’s interpretation of this popular bob,” he says.
If you have fine hair and want to make it look thicker and more voluminous, this style is perfect for you. “This style is great for fine to medium hair because it adds health and volume. Thicker hair can also try this style, but will need to be more carefully shaped and layered at the ends to ensure enough flow and airiness,” says Smith.
To achieve this look, he recommends asking your stylist to cut a straight bob that’s just above the chin. Then, add some soft, long layers to the style for an effortless, choppy effect. Smith recommends avoiding any blunt strands or bangs to keep its curvy shape.